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	<title>Masters of the Brand</title>
	<link>http://www.mastersofthebrand.com</link>
	<description>Private social network for brand marketers</description>
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		<title>Mastersofthebrand 2011 Plans</title>
		<description><![CDATA[
















 









Greetings Mastersofthebrand,
It&#8217;s that time of the year when I finally gather and take into account some of your excellent thoughts on how  Mastersofthebrand could be improved.
Please enter your comments in the Reply section at the bottom of this page. If you have received this post as an email please click here to go to [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/1335</link>
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		<title>Friday, 17th Sep 2010 Asit Gupta, formerly the Greater China Marketing Director for BAT  (Thought Leader event)</title>
		<description><![CDATA[
Event: Just a reminder to come and join in an offline discussion with our Thought Leader Asit Gupta, formerly the Greater China Marketing Director for BAT. Asit is another truly visionary thinker with a captivating life story,  who has offered to share with us his experience and some well kept  little secrets relating [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/1172</link>
			</item>
	<item>
		<title>17 Aug 2010 Mark Klingspon, President, Gibson Music China (Thought Leader event)</title>
		<description><![CDATA[THOUGHTLEADERSHIP EVENT, TUES 17TH AUG 2010
Join me this Tuesday for another truly exclusive interview, this time with thought leader Mark Klingspon, China President of Gibson Music at the Gibson China flagship store on Hengshan Road, Shanghai (full details below)
The  brand Gibson is synonymous with rock and roll as leather and teenage  rebellion. Famous [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/1083</link>
			</item>
	<item>
		<title>17 Jun 2010 Ben Tuff, Insight Director, Pepsico China (Thought Leader event)</title>
		<description><![CDATA[Mastersofthebrand presents a truly exclusive interview this month with
thought leader Ben Tuff, Director  of   Insight at Pepsico foods,  China.
Ben is   the Gentleman behind the decision making  process that has lead to an
incredibly   original (blueberry  flavoured potato chips!) and successful China   market
strategy for  [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/1045</link>
			</item>
	<item>
		<title>26th May 2010 &#8220;&#8221; branding a rave party&#8221; in China (Private Dinner)</title>
		<description><![CDATA[

Invitation for members to attend the Mastersofthebrand private dinner I am hosting on Wed,  25th May in Shanghai to discuss  &#8216;branding a rave party in China&#8217; with brand marketers targeting  youth in China.
Time: 7pm
Location: Sin Restaurant 211 Shimen Yi Lu, near Weihai Lu, Shanghai,   phone:  +86 (0)21 6267 7779

This [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/972</link>
			</item>
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		<title>Mon 17 May 2010: Stephanie Hallford, Intel’s Director of Asia-Pacific Mobility Brand Marketing (Thought Leader event)</title>
		<description><![CDATA[
NEXT THOUGHT LEADERSHIP EVENT: 17 Jun 2010 Ben  Tuff, Insight Director, Pepsico China 
Mastersofthebrand  upcoming thought  leadership speaker is Stephanie  Hallford, Intel’s Director of  Asia-Pacific  Mobility Brand Marketing
Stephanie lead the global team that built the Centrino (the brand that ignited the wifi era) brand globally. As this MOB thought [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/877</link>
			</item>
	<item>
		<title>22 Apr 2010 Cella Irvine, CEO of The About.com Group (Private Dinner)</title>
		<description><![CDATA[Thursday, April 22 2010 at the Puli Hotel, Shanghai at 7pm.
Aside from the occasional spot of drab British humour expect me steering the dinner conversation in a way that will coax our venerable guest, Cella to open up her treasure chest of stories on brands that have done  exceptionally well with the strategy of valuing honest [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/870</link>
			</item>
	<item>
		<title>17 Mar 2010 Pon De Dios, Former Head of Media Buying, P&amp;G Greater China (Thought Leader event)</title>
		<description><![CDATA[中文在下面
Dear Masters,
Our member speaker at 7PM, Wed 17th March 2010 is Pon De Dios the recently departed head of media buying for all of the P&#38;G brands  in China.
Location: The  Aquarium Lounge, Alfred Dunhill, Plaza 66, Unit 111A, 1266 Nanjing    Road West, Shanghai Tel: (86-21) 6288 3822 (Directions: Just stroll [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/615</link>
			</item>
	<item>
		<title>17 Nov 2009 Nicolas Zurstrassen, Nike China (Thought Leader event)</title>
		<description><![CDATA[Nicolas Zurstrassen is the general manager of all the Nike extreme sports (Skateboard, BMX&#8230; for those non extreme people reading this) business in Mainland China. What is the definition of cool in China? How does it compare to the definition in other countries? Can a computer geek be cool? What unique tactics are the competitors [...]]]></description>
		<link>http://www.mastersofthebrand.com/archives/111</link>
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